Marketing Coordinator | AchieveNEXT | Wayne, PA

​September 2019 - June 2020

 

• Enhanced brand visibility through managing and creating compelling social media and email campaigns for both the services and the networks (The CFO Alliance and The CHRO Alliance).

  • ​Increased LinkedIn followers on the AchieveNEXT page by 186% and on The CFO Alliance page by 64%.

• Worked closely with the Operations Manager in the coordination of live events for executives. Invited, registered, and confirmed with all attendees on their attendance to events, as well as making sure all the proper materials needed are at each event.

• Provided lead generation reports to the Business Development and Operations teams on email communications and digital marketing campaigns in order to boost team and brand effectiveness.

• Wrote blog posts for our Finance community and its members.

• Created Google Ads to effectively promote our services and upcoming Peer Advisory Group Meetings.

 

Account Management Intern | Shipley Energy | York, PA

​January 2019 - May 2019

 

• Cold-called prospect clients in order to book appointments for sales specialists using Sandler Training.

• Identified corporations that could benefit from Shipley’s products and services (based on quantitative and qualitative research).

• Tracked and input recent activities and information in a CRM system.

• Researched industry and company trends to identify opportunities for sales development.

 

Administrative Assistant | Millersville University

​August 2018 - May 2019

 

• Ensured open communication between professor and student by scheduling formal informational meetings.

• Retrieved authorized signatures for important documentation in order to get it approved promptly.

• Accurately aided professors with inputting confidential information and making copies of class materials.

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Sales Analyst Intern | Listrak | Lititz, PA

​May 2018 - August 2018

• Studied the online e-commerce customer experience of 22 brands in order to identify opportunities to maximize ROI, generate revenue, and increase the lifetime value of a company's customers.

• Analyzed and interpreted data from the ANOVA Reports of 42 clients and potential clients, including Modell’s, Forever 21, and Spencer’s. Summarized key findings using charts and bar graphs so results could improve Listrak's value and win more deals.

• Researched prospect client names, contact info, domains, addresses, etc. using Salesforce and LinkedIn.

 

Advertising Intern | LNP Media Group | Lancaster, PA

​May 2017 - August 2017

• Sold ad space to local business owners by phone calls, e-mail, and door-to-door sales for the “2017 College Guide” publication. Reached 80% of goal with a total revenue of about $8,000.

• Worked closely with clients and artists to produce innovative ad copy for the “2017 College Guide”.

• Multi-tasked on projects given, while meeting strict deadlines.